Yet another person has used Twitter during a health event. Watch the latest story on by CNN reporter Jeannie Moos this morning: Jeannie Moos: Tommy Christopher tweeted about his own heart attack, as it was happening. His only regret is that he wasn't wittier. Tommy, 42, is a political reporter for the Web site: http://www.mediaite.com/

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This week PricewaterhouseCoopers released results of a new survey which revealed that that, "one-third of Americans would be willing to use their cell phone to track
health information, and about 40 percent said they'd pay for a mobile
phone app that let them refill prescriptions, provided access to health
records or nagged them to take their meds." The survey was completed by 2,000 consumers and 1,000 physicians.

The survey results… read full article

A recent study examined how medical undergraduate students view professionalism since the majority of these people have social networking accounts and an active online presence. The study found that students view professionalism as relevant in a clinical and university
setting, as well as a virtual setting. Students also perceive society as having
difficulty differentiating a physician??s public life and identity fro

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Roche recently posted its social media guidance on its corporate website to rave reviews from the online pharma community. The rules in the guidance itsel… read full article

We all love to tweet about what's going on in our lives - sometimes the good, sometimes the bad. But if you were having a serious medical condition, would you want your doctor to tweet about you?

According to a recent study conducted by The Medical Protection Journal, there has been a series of privacy infringements by… read full article

Yet again there's another article this morning addressing a big issue among medical professionals: Now that social media is making it easier than ever for patients and physicians to connect outside the exam room, doctors face new questions about how to conduct themselves in these new spaces. Soon there will be some guidelines.

In November, The American Medical Association Council on Ethical and Judicial Affa

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Say it isn't so. Will the iPhone really replace the stethoscope? According to this story, doctors are ditching their trusty stethoscopes in favor of smartphones to monitor their patients' heartbeats.

A researcher from University College London has created an iPhone app??which has already been downloaded more than 3 million times??that turns the device into a stethoscope. A f

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Social media isn??t only a useful tool within PR or marketing disciplines, it can also be the first port of call for someone taking the
management of their health into their own hands.

There are numerous websites, social networks, micro blogs, etc. that encou

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I enjoyed reading Sarah Willey??s most recent blog Apple Store Demonstrates iPhone EMR Apps to Docs. She introduced the workshop, wh

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Imagine walking into the Apple store, with its sleek design, and seeing a bunch of medical professionals standing around. It might seem out of place, right? Wrong! A blog on KevinMD.com today, highlights how Apple is really trying to get medical doctors to use their technology.

Here's a sample from the article:

When I recently walked into my local Apple store to buy an iPad accessory, I saw a group of about 20 people huddled around a large LCD screen while an App

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In a post by Matthew Ingram for GigaOm, Twitter CEO Ev Williams shares that mobile use of the free, micro-blogging service has grown 60 percent since April. Williams also announced that Twitter has 145 million registered users, a 40 percent growth in overall users since April. Given Twitter??s immense popularity it is no surprise that read full article

This is a guest post by Gemma Griffiths, Client Director, Racepoint Group London There has been lots of talk this summer about the death of Advertising Equivalent (AVE), much of which has been spurred on by the European summit on measurement and the release of the hotly debated ??Barcelona Principles??. For those of you who are not read full article

Over the weekend I walked into a restaurant and noticed something really interesting on their wall. Where many individually owned eateries usually hang framed reviews or features from local newspapers, this restaurant had a framed review from Yelp. Specifically, it had the Yelp logo and one of the online reviews, which raved about the restaurant. read full article

This morning the Associated Press reported that MTV has partnered with Foursquare to offer a special badge to users who check in to health clinics via the mobile application. The new Foursquare badge is part of MTV??s ??GYT: Get Yourself Tested?? campaign. MTV??s public health campaign encourages young people to get routinely checked for sexually read full article

Li (left) will return to Reuters, while Gelles (right) will replace him in the FT’s NYC Bureau Kenneth Li is headed back to Reuters. Li, the former global correspondent for Reuters,  who has served as a media correspondent the last two years at the Financial Times, will take on the role of Editor-in-Charge of Technology, read full article

This week Facebook announced the launch of a new feature ?? Facebook Places. Much like the mobile application Foursquare, Facebook Places will let you ??check in?? to your current location via Facebook on your smart phone. It will display your location updates to all of your Facebook friends. You may find yourself asking ?? doesn??t read full article

This is a guest post by Cathy Pittham, Managing Director, Racepoint Group Europe A recent article, ??PR Firms Make London World Capital of Reputation Laundering,?? in the August 4th edition of The Guardian has been getting a lot of attention lately.  The piece talks about the increasing amount of public affairs work being done by read full article

Yesterday Google announced that the company would end development for Google Wave, basically putting an end to the product that we were told would change communication as we know it. It was positioned as email 2.0, a combination of Gmail, Twitter, Facebook and everything else that we love about the world of communication. Only – read full article

If you??re a foodie, you have a login for restaurant reservation website OpenTable. If you??re gadget savvy, you may also have their mobile app on your smartphone. The popular reservation service has seen great success thus far in 2010, confirmed by their recently quarterly earnings announcement. In a post by Erick Schonfeld of TechCruch, he read full article

A new trailer is out for the upcoming Facebook movie, “The Social Network” is out. This trailer gives much more information then the first preview, which was only audio. Scenes from the newest make it appear very similar to Ben Mezrich??s book, which the movie is based on. The film will be released October 1, read full article